|
|
Why Local Service Companies Should Have a Website
The Internet is being used by local service business to improve sales today. Sales are improved because a website gives a company more credibility and in some cases generates leads.
Improving Credibility with a Website
The more a prospect can feel like they know you, the more comfortable they will be to calling you for assistance. Most yellow page and other ads only give a limited amount of space to share information with the prospect. An Internet website allows you (or your competition) to easily and cost effectively share this information.
Websites that help a prospect feel comfortable calling a local service business often include: a description of the products and services you offer, what makes you different from similar companies, and testimonials from past clients.
Websites don't need to be fancy or flashy. Most people prefer the simple informative websites that makes it easy to find the information they're seeking.
You can direct people to your website by publishing it's address everywhere (yellow page ads, truck signs, uniforms, business cards, letterhead, invoices, etc).
Summary
If you can direct prospects to a nice website, you'll have more credibility and therefore orders from them.
Generating Leads with a Website
When Americans need information, 65% of them go online to an Internet search engine before going to the yellow pages or any other median. This is amazing when you consider the Internet browser in its current form was introduced 10 years ago in 1995.
Adding "Cincinnati" to a search will give you information about jobs, real estate, hotels, used cars, etc in the Cincinnati area. Over time, people will be looking for Cincinnati electrical contractor, Cincinnati muffler repair, etc on the Internet. Google has also been testing local search functionality for over a year. When this technology is generally available, local searching will increase even more.
There may or may not be people looking for your business in your area today. A website optimization company can look at the numbers for your industry in your area and tell you if people are looking for you or not.
Summary
People may or may not be looking for your business locally on the Internet today? They will in the future. It makes sense to put a quality website in place for credibility today. It will then be in place for when people start looking for your specialty online in the future.
About Swordfish Computer Solutions
Swordfish Computer Solutions helps companies with website design, optimization, and other computer services. They can be reached at 513.683.2136 or http://www.SwordfishCS.com.
Setting Up Your First Website
Q. Hey, Cathy: I'm just setting up a website. What should I do?
35% Revenue Increase? from Your Website!
2 Golden Rules for an Engaging Website
Does Your Business Really Need A Website?
Website, website, website, everyone says you need one. But do you really? It all depends. It depends on your market, business objectives, and even your comfort level and if you are willing to step outside of it.
10 Things You Should Be Monitoring On Your Website
Every business needs to know how it is doing. That's the idea behind exit surveys, customer feedback forms, suggestion boxes and other devices. Without feedback from the customer, monitoring inventory, expenses, revenue and other benchmarks, a business can take a quick slide down a slippery slope, without the owner ever seeing it coming ? or being able to stop the slide.
Five Question-Five Minute Web Makeover Quiz
If you haven't made the sales and built your clients to an income you want, then you may need a Web Site makeover.
Building a Web Store on Shoestring Budget in less than Four Hours
Starting a business online is no longer as difficult as it used to be! Now, there are plenty of interesting business ideas that anybody can pick up from various Internet resources. Startup related cost, which used to deter many in taking action, has become negligible. Many people already started to notice this! According to a recent report GoDaddy has gained 294,368 new sites in just the first 5 months of 2005 while the top four domain registrars combined, including GoDaddy, have gained more than half a million. Mind it! This is not the quantity of domains registered, this is the quantity of websites hosting with them! This recent explosive growth means one thing. Online business is on the rise!
The 5 Biggest Mistakes Almost All Web Designers Make
Huge Mistake #1: Creating a Website with Flash -- Did you know in a recent study, top internet marketers discovered that having a website created with Flash, actually DECREASED the response from prospects and customers by as much as three-hundred-and-seventy percent?
12 Tips To Great Websites
Why do some sites succeed while the vast majority of others fail? More and more website owners are asking themselves these questions. The answers are often more obvious than you may think. Below are 12 tips for better, more successful web sites.
How to Make Your Own Website For Free
If you like the Internet and surfing through the billions of web pages on it then you might be thinking that you also would like to have your very own web page. Well, fortunately you can create your own web page for free and have it online so the whole world can surf the web and see what your web page is all about. If you want to learn more about building your very own website for free, simply follow the steps below and in a short period of time you will have your very own web page!
Guide to Internet Business - Website Setup
After planning the design and content of your website, it's time to actually physically set up your website. This is the step where you put all your designs and plans into action, creating a website that will attract visitors and earn income.
Improving Usability for Screen Reader Users
Simply ensuring your website is accessible to screen reader users is unfortunately not enough to ensure these users can find what they're looking for in a reasonably quick and efficient manner. Even if your site is accessible to screen reader users, its usability could be so incredibly poor that they needn't have bothered coming to your site.
Art, Artists, and the Web:Part: 2--First Steps in Building an Artist?s Website
What you should do and know if you are an artist and you have decided to have a website.
Make Your Web Site Stand Out
When visitors add your web site to their Favorites or bookmark your site, what shows up in their list of sites? There are at least two things you can do to make sure your site stands out on anyone's list of Favorites, including a great idea that very few sites use. If you have a webmaster, he or she should be able to make these changes quickly, and those who maintain their own sites can easily handle these simple tasks.
From Concept to Website
You've decided to create a website to market your products or services. More and more people start their information searches online, so having a website is the logical next step. But without web development skills or knowledge, how do you build and market a website?
Warning: The Truth About Having a Web Site!
If you don't have a web site yet, are thinking of slapping one up or have one that simply isn't producing, this Warning is for you!
Developing A Login System With PHP And MySQL
Most interactive websites nowadays would require a user to log in into the website's system in order to provide a customized experience for the user. Once the user has logged in, the website will be able to provide a presentation that is tailored to the user's preferences.
Is Your Website Doomed for Failure Before Youve Built It?
One of the things that many people overlook when building a new website is keywords. I have to admit, I did exactly the same thing myself when I started out. You can build the flashiest, most professional looking website, with lots of great content, but if you don't think about keywords first your website is most likely to be doomed for failure - at least as far as search engines are concerned.
How to Promote Your Law Firm Website On the Internet for Maximum Profit
Making maximum profit from your law firm website is important, but as a lawyer you might not have any clue about search engine optimization and Internet marketing for your legal site. However, it is not so difficult to poise your website to be successful online even if you are not experienced with Internet marketing and driving website traffic. All you have to do is review the following tips and include them in your website marketing plan. Before you know it you will notice that your website counter is recording more hits per day and telling you that your directories, keywords, and links are working.
Making The Business Case For Web Standards
Through the explosive growth of the Web, companies have realized the benefit of building a strong online presence. By publishing a website to the Internet, companies are able to build their brand, market their products, support existing customers, release publicity pieces, and even take orders. Lost in the feverish pace of growth however, has been an eye on the effect that their current web-building practices have on the bottom line and the future of their online presence. Not only does the website content itself have an impact on the company's income but so does the way the site itself is created.
4 Marketing Tips for Resourceful Webmasters!
The internet is a sea of knowledge. Getting your information to 'float' by the right audience can be like finding that one special grain of sand on the seashore. Paying big bucks for marketing can strain your already limited budget. What is a webmaster to do? Let's discuss four valuable and proven ways to market your site without breaking the bank.