|
|
Link Popularity: Why Its The Best Investment You Can Do For Your Business
More and more search engines rank your web pages based on the number of links that point to your web site (link popularity). Google uses link popularity as its most important factor in ranking sites. HotBot, AltaVista, MSN, Inktomi, and others also use link popularity in their formulas.
In the near future every major search engine will use link popularity, so developing and maintaining good link exchange campaigns are essential to the success of your business. Also, finding the right partner to exchange links with is equally as important as becoming a member of a link farm can be devastating to your long term search goals.
Your exchange link partner should be reputable in the industry, and should provide links back to you on pages that have a high page rank. The end goal is to have the greatest number of websites pointing to you saying on the link itself, "Your Company ? Offering (insert your key phrases here)".
For a good ranking on Google, Inktomi and Altivista, you need good links that point to your site. If you develop a strong content oriented site you can persuade thousands of other webmasters to link to you or to trade links with you. If you want to do it yourself, all you need is the right content, the right email letter, and a keen eye for finding sites that well link to your site.
The key is to develop content people want to link to and then get out there and make the contacts by visiting people's sites, sending out personalized emails to webmasters of sites you have visited, and networking in discussion groups.
You can also make posts in forums related to your industry to increase your link popularity. Just do a search on any search engine with your industry + forums or discussions and you should be able to find a few discussion boards where you can make posts.
Make sure that you find a way to participate on the discussion as opposed to just posting an ad that's not related to what people are talking about. Another way that you can greatly increase the link popularity of your website is by publishing articles. There are literally thousands of ezine and newsletter publishers that would love to publish your article on their ezine.
Again, if you search for ezines related to your industry you should find plenty of places where you can submit an article and see it bring lots of targeted traffic. Make sure you place your resource box at the bottom of the article and require publishers to keep it there.
That's it for now. For more info on how you could Get a High Ranking on Google in 3 Days, Visit www.WebProfitSecrets.com/FastonGoogle
Marcio Dias is an established Web Marketing Specialist who has taken dozens of sites from obscurity to millions of visitors per year in as little as a few months. Visit his main site at: http://www.webprofitsecrets.com?s=ea
Website Copy-writing for Higher Sales and Higher Search Engine Ranking
Why, you ask? Mainly, because search engines want to provide their users with good content. How do they find it? By surfing the web for it. However, search engines don't view websites with human eyes, instead they use "spiders" (also known as crawlers, or robots), a "spider" is an automated program used to browse the web in a methodical manner.
Google ? A Bit of History
The first question most people have is, "What the heck is a "Google?" It is a play on the word "googol," which is the mathematical figure 1 followed by 100 zeros. Depending on the level of your love for math, this is either the greatest or lamest name for a search engine. Regardless, the clever kids at Google have turned it into a cultural standard.
Going To Market: Keywords and Backlinks, Part 1
As I waded into the 'Make Money Online' waters on the Internet, I felt I needed to do some research on what keywords might help me generate traffic for my websites. I am very, very new to this whole Internet marketing arena but at the simplest level it seems that the keys to generating income are:
Website Promotion: 10 Search Engine Optimization Blunders to Avoid
If you want to develop a successful search engine optimization (SEO) strategy, go out of your way to avoid blunders that limit rankings.
Picking Keywords for SEO ? A Different View
The first step to developing any search engine optimization effort is picking keywords. The general consensus is pick keywords with solid amounts of traffic and a minimum of competition. At the risk of being laughed off the Internet, here's a different view.
Effective Search Engine Use
The Internet is a wonderful place full of resources that can be really helpful for us.
King + Queen = Royal Success
Ever wonder how or why your competitor gets better search engine rankings than you do? Does he know something you don't? Well, maybe he actually does?And that's where I come in. I'm here to unveil the secret tricks of the trade that may be giving your competitor that much-needed edge in search engine rankings and to show you how you can reclaim your position without skipping a beat. Quite simply, I am going to give you the key to unlocking the secret chest of information that your competition is using to get better rankings.
SEO #5: Analyzing the Top Ranked Website on Google
Yesterday you should have read the forth course out of 6 courses that will help you get a TOP rank in the search engines and get EXPLOSIVE LASER TARGETED TRAFFIC for Free. Today we move on to course #5 and study analyzing the Top Ranked Website on Google. Please read today's course very carefully and take some time to test what I'm about to tell you on your own webpage. Alright let's start!
Click Click Boom: a Linking Strategy that will Blow Away Your Competition
Web marketers, do you hear what I hear?
Not Ranking High Enough on Search Engines? Here?s Some Help!
Search engines are frugal things. (Froogle, too, haha! Sorry, lame joke) They take many, many things into consideration when ranking your pages. Below are some things you should do to be sure you're ranked as high as possible.
SEO - Google Sitemaps Explained
Once again I seem to be writing about Google. The reason Google keeps cropping up in these articles is that:
Search Engine Optimization for Dummies
Lets face it. Search Engines rule the World Wide Web today. Anytime you want to look up some information or a product you want to buy, you put the relevant keyword in the search field of a major SE like Google. And Violá! The efficient little engine throws up pages and pages of website URLs which carry your keyword.
Google Page Rank Is Dead - Part II
In part I - Google Page Rank Is Dead - Or Ist It? http://web-marketing.smartads.info/2004/august-11.html
5 Simple Steps to Great Search Engine Rankings
Having your website rank well in the major search engines is crucial to a successful Internet business. However, the information on doing so, which abounds on the Internet, can be perceived as complex and contradictive. Many website owners end up overwhelmed by all the data and simply quit and move on to other areas of promotion. By following the handful of steps presented in this article you will be well on your way to solid rankings.
SEO - Are You Making The Search Engines Mad?
If you've been involved in SEO (search engine optimization) for a while, you may remember the time when you could create a web page and get it ranked at the top of any search engine with little effort.
Search Engine Success & The Google-Vision Secret
Want to know the secret to great search engine listings? Ignore Google.
Find Best Keywords For Your Site
Keyword optimisation is probably the most important thing that you want to concentrate on with regards to search engine optimisation (SEO). Unfortunately, not many people know this, or do enough to optimise their sites' keywords. Before I knew the importance of keyword optimisation, I used to pluck any keywords that seemed relevant to my site, insert them into my title tag and meta tags, then submitted my site to the search engines. And then wondered why I didn't really get much traffic.
10 Minutes to Your Google Sitemap
Google's calling your name...
When SEO Takes the Value out of a Website
Every webmaster would like to see his/her website to be the number 1 search result returned in search engines. A number 1 spot in Google pretty much guarantees loads of traffic to a website which can then materialize in high revenue for the website owner.
Internet Directory Submission Tips
Internet Directories and their Importance